The cLIENT
ManiMe
The Brief
ManiMe, a beauty-tech startup, needed to establish a brand presence on social media, launch its website, and introduce new nail sticker collections in 2019–2020.
The Solution
As an early hire in the rapidly growing startup, I embraced a multifaceted approach to not only boost ManiMe's social media presence but also to effectively reach their target demographic and create viral content. This strategy led to remarkable success, catapulting ManiMe's social media following from a mere 300 to 45k in less than a year.
Art Direction
Brand Identity
Creative Strategy
Content Creation
Web Design
Packaging
Influencer Outreach
Casting
Storyboarding
Script Writing
Naming
A/B Testing
Art Direction Brand Identity Creative Strategy Content Creation Web Design Packaging Influencer Outreach Casting Storyboarding Script Writing Naming A/B Testing
How To 3D Scan Your Fingernails for your Mani
How To Apply Your ManiMe
